Denmark: Arla expands brand „Jörd“

The Denmark headquartered dairy cooperative Arla states that because of the great potential of plant-based products it is expanding the brand Jörd with a new product portfolio and a roll-out in two new markets. The first four years of the plant venture were about innovating, testing and finding a foothold. Because they now have Arla brings a new venture with six products in Denmark and a roll-out in two new markets, Sweden and the Netherlands.

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